home page banner
Home
- - - - - - - - - - - - - - - - -
Training









media and crisis communication
management and personal development skills
selling and negotiating
in-house public relations skills
our training team

- - - - - - - - - - - - - - - - -
Coaching
- - - - - - - - - - - - - - - - -
Consultancy
- - - - - - - - - - - - - - - - -
Our clients
- - - - - - - - - - - - - - - - -
Contact us
- - - - - - - - - - - - - - - - -
 

Effective media interviews

Our effective media interviews programme covers both the theory and practice of press and broadcast interviews.

What will be covered?

During this course participants will learn how to:
• set their own agenda
• develop key messages
• get the right messages across
• handle difficult questions with confidence
• bridge from questions to key messages
• use positive non-verbal communication.

Participants are put through their paces with mock press and broadcast interviews. Performances are recorded on video tape or computer memory sticks and then played back in group sessions. Our expert trainers then analyse performances and give participants feedback on how to improve their interview technique.

Please note that the content of all Freshwater Academy courses is tailored to the specific needs of the participants. The learning outcomes listed above are only a guide.

Who is this course for?

This course is a must for anyone facing a media interview.

 

"Really useful"

“The trainer was very professional, credible and gave constructive feedback.”
Mark West, Head of presenters, QVC

- - - - - - - - - - - - - - - - - - -

"Practical"

"Practical exercises in a relaxed and informal atmosphere."
Nigel Harrison, Food Standards Agency

- - - - - - - - - - - - - - - - - - -

"Excellent trainers"


"Good use of own experience – insightful.  Feedback – good quality to enhance interview technique."
June Battye, London Probation

- - - - - - - - - - - - - - - - - - -

"Extremely supportive and inspiring"


“Thank you so much for your expert facilitation of my media training on Monday. I really did find the session extremely supportive and inspiring. You are a wonderful trainer.”
Aidan Halligan, Deputy Medical Officer, Department of Health

- - - - - - - - - - - - - - - - - - -

"Well worth the time"


“The participants absolutely loved the training. They got so much out of it and felt it was well worth the time they had taken out to complete the course. Both were full of energy and ideas at the end of the day..”
Faith Dawes, Senior Communications Officer, Anchor Trust




Freshwater Academy • Raglan House • Cardiff Gate Business Park • Cardiff • CF23 8BA
a Freshwater UK companywww.freshwater-uk.com