Communicating in a crisis

The way you manage a crisis can make or break your organisation's reputation. Our customised crisis management course teaches you how to control a crisis, not be controlled by it.

What will be covered?

By the end of the course participants will be able to:
• prepare, develop and implement a communication
  crisis management plan
• develop key messages
• set up a communication crisis management team
• identify key spokespeople
• prioritise tasks
• work through the advantages and disadvantages
  of using different communication methods
• handle the media with confidence
• manage time effectively.

Our trainers, who include winners of the IPR Certificate of Excellence for Issue and Crisis Management, have a wealth of crisis management experience.

Please note that the content of all Freshwater Academy courses is tailored to the specific needs of the participants. The learning outcomes listed above are only a guide.

Who is this course for?

This course is a must for communication managers and those overseeing communication programmes.